Is reggaeton the disco of the 2000s, or will it prove to last?
Leftlane reports that Ford will be sponsoring a syndicated Daddy Yankee radio show:
On Fuego (On Fire), premieres March 4, clearing six of the top 10 Hispanic markets in Los Angeles, New York, Miami, Houston, Dallas and Phoenix
Toughchoice links to news of J-Lo’s Reggaeton movie:
‘Reggaeton’ is the story of Rob, a talented 21-year-old from the South Bronx whose dreams of hip-hop stardom are dashed when a run-in with local thugs makes him flee the city to hide in Puerto Rico with the father he never knew. There he finds love with a street-savvy local girl, CC, and discovers a new genre of music, a mix of hip-hop and reggae….
You can imagine the rest….